Search Engine Optimization(SEO)

 

01. Question: Which of the following search engines or directories provides the directory search results for Yahoo?
Answer: Yahoo Directory

02. Question: Which of the following statements regarding website content are correct?
Answer: If you have two versions of a document on your website, Google recommends that you only allow the indexing of the better version

03. Question: What is Keyword Density?
Answer: The number of times the keyword is used / (DIVIDED BY) the total word count on the page

04. Question: Which of the following statements about the Google Sitemap are correct:
Answer: It is possible to create and submit specialized Sitemaps to Google for Video and Mobile content

05. Question: Are RSS/Atom feeds returned in Google's search results?
Answer:  Yes

06. Question: What does the term Keyword Prominence refer to?
Answer: It refers to the fact that the keywords placed in important parts of a webpage   are given priority by the search engines

07. Question: Which of the following factors does Google take into account while assessing whether or not a website is an authority website?
Answer: A,B,C

08. Question: What is Anchor Text?
Answer: It is the most prominent text on the page that the search engines use to assign a title to the page

09. Question: If you search for the term "iq test" in the Word Tracker keyword suggestion tool, will it return the number of independent searches for the term "iq"?
Answer: Yes

10. Question: What is the illegal act of copying of a page by unauthorized parties in order to filter off traffic to another site called?
Answer: Visitorjacking

11. Question: Do search engines such as Google detect unnatural linking patterns by checking the Class C IP address of the page where the link to the website originates?
Answer: Yes

12. Question: What term is commonly used to describe the shuffling of positions in search engine results in between major updates?
Answer: Waves

13. Question: Which of the following URLs can the Google search engine spider?
Answer: All of the above

14. Question: What does the 302 server response code signify?
Answer: It signifies conflict, too many people wanted the same file at the same time

15. Question: Google displays up to _____ characters of a webpage's Title Tag.
Answer: 56

16. Question: What does the 302 server response code signify?
Answer: What you requested is just too big to process

17. Question: Which of the following statements is correct with regard to the description meta tag?
Answer: Google uses the meta description to generate the search engine results pages

18. Question: State whether true or false.
Answer: True

19. Question: Which of the following statements is correct with regard to the images within a webpage?
Answer: Important keywords related to the image should be placed in the ALT text

20. Question: Cloaking is a controversial SEO technique. What does it involve?
Answer: Offering a different set of web pages to the search engines

21. Question: Which of the following facts about Alexa are correct?
Answer: Alexa provides free data on relative website visitor traffic

22. Question: Google looks down upon paid links for enhancing page rank. If a website sells links, what action/s does Google recommend to avoid being penalized?
Answer: Paid links should be disclosed through the "rel=nofollow" attribute  in the hyperlink

23. Question: Which of the following actions could get you banned by Google?
Answer: Hiding text on the webpage

24. Question: Which of the following statements about Google's technical and quality guidelines is true?
Answer: If using dynamic pages, it helps to keep the parameters short and the number of them few

25. Question: Which of the following is an ethical SEO Technique?
Answer: None of the above

26. Question: All major search engines are case sensitive.
Answer: False

27. Question: While optimizing your website it is important to generate the right type of traffic, how does the Bounce Rate information help in this regard?
Answer: By letting you know the percentage of users who entered the website and then left without viewing any other page

28. Question: Which of the following factors contribute towards link popularity of a website?
Answer: A,B,C,D

29. Question: Search engines do not index some common words (such as "or", "and", "when", and "in") within the webpage. What are these common words called?
Answer: Stop words

30. Question: Which of the following activities could be looked down upon by Google as per their quality guidelines?
Answer:B,C

31. Question: Which of the following statements about RSS are correct?
Answer: It is a form of XML

32. Question: _________ is usually the best web page to get linked to while receiving a themed in-bound link from another website.
Answer: The page which you would like to improve in the search engine rankings

33. Question: Which of the following can be termed as good keyword selection and placement strategies?
Answer: A, D

34. Question: If your site is not appearing in Google search results because of some unethical SEO practices in the recent past, _________________.
Answer: it is better to discontinue the website and shift your webpages to a fresh website with a new domain name.

35. Question: Which of the following statements about search engine optimization techniques are correct:
Answer: A, B, D

36. Question: A Hallway Page is used to:
Answer: Enable search engine bots to index the Doorway Pages

37. Question: Which of the following free tools/websites could help you identify which city in the world has the largest search for the keyword - "six sigma"?
Answer: WordTracker

38. Question: How are site maps important for the search engine optimization process?
Answer: Site maps help the search engine spider pick up more pages from the website

39. Question: State whether the following statement is true or false.
A Sitemap provides a list of internal links to user accessible pages on a website.
Answer: True

40. Question: What is the function of "indexer" part of the Google search engine?
Answer: It helps to generate meaningful results based upon the user's search term

41. Question: Which of the following conditions will Google treat favorably from the 'Relevancy' perspective?
Answer: Image Alt tags on the home page matching the search term

42. Question: Some words, when followed by a colon, have special meanings to Yahoo. What is performed by the link: operator?
Answer: It shows all the pages that point to that URL

43. Question: Which of the following factors have an impact on the Google PageRank?
Answer: The total number of inbound links to a page of a web site

44. Question: What is the term for Optimization strategies that are in an unknown area of reputability/validity?
Answer: Grey hat techniques

45. Question: Why is it a bad idea from the seo perspective to host free articles and write ups that are very common on the internet.
Answer: Because you could get penalized by search engines for using duplicate content

46. Question: The following robots meta tag directs the search engine bots:
<META NAME="robots" CONTENT="noindex,nofollow">
Answer: Not to index the page and not to follow the links in the page

47. Question: _________________ use both crawlers and directories to generate relevant results.
Answer: Meta Search Engines

48. Question: Which of the following statements is correct with regard to natural links?
Answer: They are voluntary in nature

49. Question: What will happen if you type the words 'Certification -Networking' in the Google search box?
Answer: Google will find the web pages about Certification that do not contain the word Networking

50. Question: If you enter 'Help site:www.microsoft.com' in the Google search box, what will Google search for?
Answer: It will find pages about help within www.expertrating.com

51. Question: Which of the following statements about FFA pages are true?
Answer: They are also called link farms

52. Question: What is the name of the search engine technology due to which a query for the word 'actor' will also show search results for related words such as actress, acting or act?
Answer: Stemming

53. Question: If a website's search engine saturation with respect to a particular search engine is 20%, what does it mean?
Answer: 20% of the webpages of the website have been indexed by the search engine

54. Question: What is the main reason for the effectiveness of optimizing a webpage towards a long tail keyword search?
Answer: There are more long tail searches than shorter keyword queries